SugarCRM vs Zoho CRM

Ratings, pricing and all 12 key features, side by side. Open either profile for the full review.

	SuSugarCRM	ZZoho CRM
Editor rating	4.0	4.3
Starting price	$19 per user	Free / $14 per user
Free plan	No	Yes
Best for	Midmarket firms with detailed processes, especially in manufacturing and distribution	Budget-conscious teams that need customization and the wider Zoho suite
Key features	9/12	11/12
Ease of use	3.7 / 5	3.9 / 5
Features	4.5 / 5	4.6 / 5
Value for money	3.9 / 5	4.8 / 5
Customer support	4.0 / 5	4.0 / 5
Visual sales pipeline	Yes	Yes
Two-way email sync	Yes	Yes
Workflow automation	Yes	Yes
Email sequences	No	Yes
Built-in calling	No	No
Lead scoring	Yes	Yes
Sales forecasting	Yes	Yes
Custom reports	Yes	Yes
Marketing campaigns	No	Yes
Quotes and invoices	Yes	Yes
AI assistant	Yes	Yes
Mobile apps	Yes	Yes
Integrations	ERP connectors, marketplace apps and open APIs	800+
Mobile	iOS and Android	iOS and Android
Support	Standard support included; enhanced plans available	Email (free), phone and chat on paid tiers
Founded	2004 · Cupertino, CA	2005 · Chennai, India
	View SugarCRM profile	View Zoho CRM profile

The short answer

Choose SugarCRM if…4.0

Midmarket companies with dedicated administrators and processes that standard CRMs cannot model.

Skip it if: small businesses that want simplicity and a low total cost.

SugarCRM suits midmarket organizations that need a platform they can tailor and, if necessary, host themselves. Small teams looking for quick setup will be happier with lighter tools.

$19 per userFull review

Choose Zoho CRM if…4.3

Cost-conscious teams that need serious automation and are willing to invest setup time, especially if they already use other Zoho apps.

Skip it if: teams that want a polished, minimal interface out of the box with no configuration.

Zoho CRM rewards the team that spends a week setting it up. For the price of a Pipedrive seat you get automation, scoring and reporting that others charge triple for.

Free / $14 per userFull review