Salesforce Sales Cloud review

The enterprise standard, now with a small-business starter plan

Overall score8.2/10

Starting price$25 per user

Free planNo

Best forGrowing companies with complex processes and someone to administer it

Scores

Ease of use7.2

Features9.8

Value7.5

Support8.3

At a glance

Founded: 1999 · HQ: San Francisco, CA

Integrations: 7,000+ (AppExchange)

Mobile: iOS and Android

Support: Standard support included; Premier is paid

Our verdict. Salesforce is the right answer when your process is the product and you can staff an admin. For a team under 20 without one, it is usually more CRM than you need.

What we liked

Nothing it cannot be configured to do
Largest app marketplace and talent pool
Best-in-class reporting and forecasting

What could be better

Expensive once you leave the Starter Suite
Needs an admin; setup takes weeks, not hours

Pricing

Per user per month on annual billing. Monthly billing is usually 20 to 25 percent more.

Starter Suite

$25 / user

Sales, service and marketing basics, guided setup

Pro Suite

$100 / user

Forecasting, quoting, customization, workflows

Enterprise

$165 / user

Advanced pipeline management, territory management, APIs

Standout features

Einstein AI forecasting

Flow automation builder

AppExchange marketplace

Territory and quota management

Alternatives to Salesforce Sales Cloud

HubSpot CRM

Free / $15 per seat · free plan

Small teams that want marketing, sales and support in one place

9.0/10Full review

Pipedrive

$14 per user

Sales teams that live in the pipeline view and want speed over breadth

8.8/10Full review

Freshsales

Free / $9 per user · free plan

Startups and inside-sales teams that call and email all day

8.8/10Full review

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